At Visit Baltimore, our mission is to positively impact the quality of life of the people who live and work in the city. Visit Baltimore does this by attracting visitor spending that creates jobs, supports local businesses and attractions, and generates needed revenue for the city and state. Our marketing and sales efforts focus on telling the story of a vibrant and diverse destination to prospective visitors, proactively securing meetings and conventions for Baltimore, and emphasizing our city’s authentic flavor and community. In 2024, 28.5 million people visited Baltimore for overnight and day trips, generating a total of $4.3 billion to Baltimore’s economy. For more information, please visit https://baltimore.org.